Unless Mr Hague can improve his image, he is in danger of reaching the position that whatever he says or does is interpreted through twit-tinted spectacles.
Dahl's books are full of the grotesque, from Mrs Twit substituting worms for her husband's spaghetti, to child-eating giants in the BFG, and the hero of Danny the Champion of the World drugging pheasants so that they're easier to poach.