Those connections, along with orders from college football teams, provided Under Armour's sales for four years.
Surely, these are all very positive developments for longer term investors in Under Armour.
FORBES: Don't Lose Your Shirt In Under Armour Before Earnings
Under Armour will employ signage and a branded obstacle and activation space at the finish line.
FORBES: Under Armour Signs Groundbreaking Deal With Tough Mudder
Baltimore-based Under Armour used its hometown hero in a print campaign in Shanghai last year.
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About 75 percent of the Under Armour items he receives, he said, are camo products.
FORBES: New Orleans Saints Kicker Garrett Hartley Shoots it Straight About Bow Hunting Company
Let me apply some of that skepticism to Under Armour ahead of its earnings report this Thursday.
FORBES: Don't Lose Your Shirt In Under Armour Before Earnings
These include some of the well known retail names like Coach, Under Armour, and Lululemon.
His AAU team is sponsored by Under Armour, and next year his Patterson High team will be, too.
FORBES: High School Basketball Player No Big-time College Program Wants Gets Pro Offer in Europe
While athletes have Under Armour, business attire has more or less remained the same for the last century.
FORBES: From Good Men to Well-Dressed Men: Two Unexpected Entrepreneurs
Under Armour has reached a comprehensive deal with former Auburn University quarterback and Heisman Trophy Award-winner Cam Newton.
Under Armour founder and chief executive, Kevin Plank, has never been one for doing things subtly.
And despite the fact that he is now a billionaire he really does still see himself and Under Armour as underdogs.
FORBES: Under Armour's Kevin Plank Is The Billionaire Underdog
We believe Under Armour is well positioned to benefit from the growing trend towards healthier and more active lifestyles.
Kevin Plank, Under Armour founder and CEO, sat to the left of Kraft.
Under Armour says that since late last year, Nike, based in Portland, Ore.
Under Armour, Schwab says, may also consider a line of Ray Lewis clothing.
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The majority of analysts think investors should stand pat on Under Armour, with 13 of 21 analysts rating it hold.
Look around the gym, the mall and the airport and see how many folks especially younger men wear Under Armour these days.
FORBES: Under Armour's Kevin Plank Is The Billionaire Underdog
According to the documents, Under Armour is requesting a permanent injunction to bar Nike from using the "I will" phrase.
Berger says that representatives from adidas, Under Armour, Red Bull and many other top brands are confirmed to be in attendance.
FORBES: Inaugural Sports PR Summit To Take Place At MLB Fan Cave
The North Face began selling yoga gear last year, and Under Armour has gotten into the space as well.
FORBES: Nike Expanding the Sport of Dance one Step at a Time
Along with Under Armour, she is sponsored by Head, Red Bull, Oakley and Rolex (at least they have that in common).
The partnership with Tough Mudder, which holds endurance races over obstacle courses, represents the first endurance event sponsorship for Under Armour.
FORBES: Under Armour Signs Groundbreaking Deal With Tough Mudder
For the second straight year, Under Armour founder and chief executive, Kevin Plank, is on the Forbes Billionaire list.
FORBES: Under Armour's Kevin Plank Is The Billionaire Underdog
Under Armour founder and CEO, Kevin Plank, has long fashioned himself and his company as the scrappy underdog to Nike.
FORBES: Under Armour Files Lawsuit Against Nike For Trademark Infringement
But this is Under Armour stock not an investment in a sports bar there is a track record to project against.
FORBES: Brady's Under Armour Deal to Include Equity Stake--Why Don't More?
The horse was named after the walk that football players at Auburn University an Under Armour school, of course make before each game.
FORBES: Under Armour CEO Kevin Plank And His Underdog Horse Farm
Under Armour announced today that it will become the official performance footwear supplier of Major League Baseball for the 2011 season.
FORBES: Under Armour Strikes Deal with Major League Baseball
The best-dressed member of this team is none other than Under Armour.
Late this afternoon, in a district court in Baltimore, Maryland, Under Armour filed a complaint against Nike, alleging trademark infringement.
FORBES: Under Armour Files Lawsuit Against Nike For Trademark Infringement
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