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According to the Wall Street Journal, the United States Federal Trade Commission (FTC) is now examining whether Apple's plan breaches anti-trust rules.
BBC: People in front of an iPad advert
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In the United States, the Federal Trade Commission announced important settlements with Facebook and Google back in 2011, but it has been reluctant to take any meaningful enforcement action since.
CNN: Put teeth in Google privacy fines
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Borker has been the subject of hundreds of consumer complaints filed with the Federal Trade Commission and other consumer protection agencies by victims across the United States and in countries abroad.
FORBES: This is an update of a May 12, 2011 �� Street Sweeper�� column
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And in the United States, the Electronic Privacy Information Centre, a non-profit group, has asked America's Federal Trade Commission to see if Facebook's approach to privacy violates consumer-protection laws.
ECONOMIST: Privacy and the internet