The larger the percentage of alumni you contribute you get additional points toward your US News and World Report rating.
BBC: NEWS | UK | Education | Higher education 'market' warning
Zuckerman made a fortune in real estate and owns the New York Daily News and US News and World Report magazine.
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It does not appear anywhere in the acclaimed US News and World Report lists of high-performing schools in Maryland, let alone nationwide - even in the subsets of STEM or charter schools.
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To take another criterion the US News and World Report uses to judge how good a college or university is, their criterion is the percentage of alumni who contribute money to the college or university.
BBC: NEWS | UK | Education | Higher education 'market' warning
And this has caused a lot of them - that is colleges and universities - to engage in the kind of gaming exercise to prop up their ratings under the US News and World Report ratings system.
BBC: NEWS | UK | Education | Higher education 'market' warning
But the rankings and the ratings on US News and World Report have contributed, have kind of both inspired and created almost a feverish quality to the competition among American universities to be rated higher than their competitors or their perceived competitors.
BBC: NEWS | UK | Education | Higher education 'market' warning
Leading Duke University, for example, to actually go out beating the drums trying to get a lot of people, a lot of young people to apply who don't have any chance of getting admitted but the theory being the more applications the more rejections and the more rejections the better for the US News and World Report rating system.
BBC: NEWS | UK | Education | Higher education 'market' warning
For example, back in 2008, U.S. News and World Report released data telling us that women controlled 60% of the wealth in the United States.
Does the UK want to see its biggest television operation taken over by the same corporate culture that gave us the corrupt journalistic practices of the News of the World and that still own a third of the country's national press?
He's been on the cover of U.S. News and World Report, GQ, Rolling Stone, US Weekly (twice), Time and Newsweek (a combined 12 times) and will soon be on the cover of Men's Vogue for the second time.
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