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However, company internet evangelist Vint Cerf argues that Google shouldn't (and doesn't) cross a line in the sand on user anonymity.
ENGADGET: Vint Cerf: Google services need a degree of anonymity, and they deliver it
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We've heard this one before: a seemingly well intentioned corporation makes promises to uphold user anonymity, but when market pressure proves too much to handle, it's left to weigh the benefits of privacy over profit.
ENGADGET: Yahoo to retain search data for 18 months, says it's in your best interest
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By default, bitcoin may not offer anonymity and untraceability like our paper cash today, but it is better described as user-defined anonymity because the decision to reveal identity and usage patterns resides solely with the bitcoin user.
FORBES: Bitcoin Obliterates 'The State Theory Of Money'
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It also facilitates the many other currency features that are so important to users, but not to governments, such as unrestricted person-to-person payments, user-defined anonymity and untraceability, near-immediate bearer settlement, transaction irreversibility, reliable store of value, multi-grid capable, and decentralized processing.
FORBES: Virtual Currencies and Roach Motels
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Through a combination of anonymity technology and a sophisticated user-feedback system, Silk Road makes buying and selling illegal drugs as easy as buying used electronics and seemingly as safe.
FORBES: How Technology Complicates The War On Drugs: Guns And Drugs For Sale Online
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One fundamental flaw, he said, is the relative anonymity provided by the Internet's system of IP addresses, which only identify a user's general location, not a specific computer.
FORBES: Made For Hacking