The problem is, the USP program is voluntary, and not many manufacturers participate in it.
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He is optimistic that USP's growing pre-eminence could show the way for the entire region.
This marketing model is fundamentally better suited for today than the traditional purely product-driven USP models of the past.
When they agree, as with USP's regional pre-eminence, it is worth taking note.
In addition, whenever possible look for the USP label on products.
But as the thoughtful delegate knows very well, when voters are uncertain what Plaid Cymru's USP is - their unique selling point - they fare badly in elections.
The USP of New Labour is aspiration and compassion reconciled.
Having a good resume that profiles your Unique Selling Proposition (USP), or the great skills that are inherent in you, is a must as well as being prepared for the interview.
He is presently Professor of the Graduate Program in Mathematics Education at UNIBAN and accredited member of the Faculty of Education at USP and the Institute of Geosciences and Exact Sciences at UNESP.
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This week USP won another plaudit, becoming the only Latin American university to make it into the world's top 200 universities in another much-watched list, published by Times Higher Education, a British specialist weekly.
Every new Samsung device needs a new USP.
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In my opinion, the best solution would be to go with a brand that carries the seal of USP or NSF, two nonprofit organizations that certify that vitamins are contaminant free and made according to good manufacturing practices.
They can applaud his 'conversion' as they put it on issues like the devolution of policing but they know too that if 'standing up for Wales' works for Carwyn Jones as his party's USP, that's not good news for Plaid.
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