The Nature Conservancy is also encouraging vineyard owners to work together to coordinate water demand and supply.
The issue of water demand also looms large, even if drought conditions ease.
Without efficiency gains, agricultural water demand is expected to grow by 45 percent or an additional annual 1, 400 billion cubic meters of water per year by 2030.
FORBES: New Technology Reduces Agricultural Water Consumption
Demand for corn is such that more land is also being ploughed up in drier regions of the Great Plains states to the west of the corn belt, where irrigation in required, increasing water demand further.
The meeting will address the vision, strategy and analytical framework for growth and efficiency of green initiatives and the international agenda around the following initiatives: Power system transformation, energy efficiency in industry, global water demand issues, bio-refining, trade, aviation and financing.
FORBES: Setting The Agenda For Global Green Growth Forum 2012
High population density, a poor ratio of available water to demand, and regional imbalances in available water supplies are serious challenges for China in managing its usable water supply.
The protesters from the nearby community of Mareniyoc blame the mining company for a worsening water shortage and demand the firm supply them with drinking water.
"At the moment, we are working 20 hours a day, seven days a week at our operations to try to package water and meet demand, " said Steve Bayliss of the Suntory Water Group.
The United Nations General Assembly declared 2013 as the ??United Nations International Year of Water Cooperation?. The objective of this International Year is to raise awareness on the potential for increased cooperation, and on the challenges facing water management in light of the increase in demand for water access, allocation and services.
The interview, conducted by Mr. Bert Diphoorn, UN-Water vice chair, shed light on international water strategy and policy and the effectiveness of collaboration to achieve water sustainability and to meet global demand for potable water, as well as on the role of the water-food-energy nexus in sustainable growth.
Agriculture now accounts for roughly 70 percent of global water use, but as dietary changes in developing countries raise demand for water-intensive foods such as meat and dairy, this proportion will grow yet higher.
FORBES: New Technology Reduces Agricultural Water Consumption
McKinsey estimated that by 2030, there will be a 40% gap between global water supply and demand.
The population is growing rapidly, putting more pressure on water supply because demand is increasing but supply is not.
"The continuing impact and heightened risk of drought in the South, as a consequence of climate change, highlight the importance of our emphasis on leakage management, water efficiency and demand management, " it said.
Between now and 2040, fresh water availability will not keep up with demand absent more effective management of water resources.
As population increases and as our economies get wealthier, the demand for water increases.
Across all sectors, demand for water is increasing, by around 3% per year in southern Africa.
Pumps run all day long, but they cannot keep up with the demand for water.
It analyses pressures from decisions that drive demand for water and affect its availability.
The booming demand for livestock products in particular is increasing the demand for water.
Howard Snowdon said fitting water meters helped cut demand but more must be done to change behaviour.
Equatorial glaciers will melt and river-flows fall, even as demand for water rises.
But don't expect that the demand for water will merely keep pace with the 19% growth expected in population.
The demand for water originates from four main sources, namely, agriculture, production of energy, industrial uses and human consumption.
In Africa demand for water has shrunk Lake Chad by 95 percent since the 1960s, leaving only sand and scrub.
And the demand for water is only increasing dramatically as the global population grows and much of the developing world becomes more industrialized.
FORBES: Investors Are The Key To Solving The World's Water Problems
The World Economic Forum cited rising demand for water, food and energy as a risk facing the world, in a separate report released Wednesday.
This arises because supply must also meet the demand for water for productive purposes, notably farming, and these use vastly larger quantities of the stuff.
This population growth coupled with industrialization and urbanization in developing markets like China, India and Africa will result in an increasing demand for water.
Demand for water has never been as greater, due to population growth and mobility, rising living standards, changes in food consumption, and increased energy production, especially biofuels.
UNESCO: UK National Commission for UNESCO :: International Water Day 2009 - Transboundary water
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