It wasn't so much a land of milk and honey, but porridge and weak beer.

BBC: Breakthrough in world's oldest undeciphered writing

Dr Dahl says they had a diet of barley, which might have been crushed into a form of porridge, and they drank weak beer.

BBC: Breakthrough in world's oldest undeciphered writing

Another alternative is to let peripheral Europe leave the zone and rebuild it with Denmark and Sweden as a kind of "dark winter night" economic zone, based on sound principles and weak beer.

BBC: Ten points on the Euro crisis

Russia has weak, beer-like kvass, made from stale rye bread (look for it peddled in soda bottles in Russian enclaves like Brooklyn's Brighton Beach).

WSJ: The Rye Time for a New Beer Style

If that weren't enough, this London brewery is also overturning the common perception abroad that British beer is warm, weak and undrinkable.

CNN: UK tax no small beer for London brewer

In fact, standard domestic beer has been the weak spot in the sector, with experts noting a 50% sales drop between 2007 and 2010.

FORBES: Anheuser-Busch Running Like A Clydesdale To New Highs