How can we tune messages and tactics to reach where consumers whey they are most receptive?
FORBES: How Real-Time Marketing Technology Can Transform Your Business
He also built two new facilities to help Century Foods process larger volumes of whey.
Eighteen months ago Otten decided he didn't want to miss out on whey's heyday.
Eighteen months ago Otten decided that he did not want to miss out on whey's heyday.
He built it by purchasing partly dried whey from cheesemakers for 77 cents a kilogram.
Foodmakers then became very interested in whey as a cheap alternative to nonfat dry milk.
Volac's factory opened in 1990 to produce whey-based products for the food and young animal nutrition markets.
He then refined it into 34% whey protein concentrate powder and sold it for 50 cents a pound.
That was back in the 1970s, when the cheesemakers' discarded whey was used as fertilizer and pig feed.
Other companies are upgrading their facilities to make the 95% whey protein isolate for protein pills and bars.
He hopes the higher-end whey will ultimately make up 75% of his business, up from the current 50%.
What he loves most is brainstorming new ideas--like "smoothie snacks" (whey puffs coated in orange, coconut and pineapple).
In 1996 bodybuilders started downing whey protein shakes on the theory that ultrafiltered whey would replace damaged muscle tissue.
They might have amounted to more if Otten had caught on sooner to the fastest-growing--and most lucrative--market for whey.
That was back in the 1970s, when cheesemakers discarded whey as fertilizer and pig feed--two of its loftier uses.
He also built two new facilities to make it possible for Century Foods to process larger volumes of whey.
Otten now buys high-protein whey concentrate from cheesemakers, refines it in his plant and extracts different proteins for various customers.
Early this year Philip Morris' Kraft Foods bought the whey-packed Balance Bar, and its rival Nestl USA snapped up PowerBar.
They ribbed him for his single-minded obsession with whey, a watery cheese by-product best known as a scene-setter in a nursery rhyme.
They ribbed him for his obsession with whey, a watery by-product of cheesemaking best known as a scene-setter in a nursery rhyme.
Whey they say they're going to fight the rebels, they're lying.
Bolinas goat poached in whey with vineyard grasses, sea salt, and olive oil--but what struck me was the pure, pleasurable flavor impact of his combinations.
"We produce five tonnes of cheese per month which also means there are 50 tonnes of whey to dispose of, so we had to find a sustainable site in Oxfordshire, " he said.
"U.S. military personnel and civilian components working with the military will enjoy American jurisdiction while they are in their bases and whey they are on missions, combat missions and so on, " he said.
CNN: Iraqi official: Security pact likely on hold until U.S. election
Michael Zemel, a co-author of the study and professor emeritus at the University of Tennessee's Department of Nutrition, says three daily servings of dairy containing whey and its nutrients could help guard against inflammation.
Once a solid layer has formed at the top of the cauldron, the curds are cut then separated from the whey, pressed into a large mould and set to age in a high-humidity cellar.
It is also important to eat adequate amounts of high quality lean protein like chicken, fish, lean red meat, lowfat dairy or protein supplements like soy or whey, because your body's ability to absorb protein decreases somewhat with age.
CNN: Should I always lift to muscle failure when weight training?
That changed in the mid-1980s, when microscopic sieves--spread throughout steel tubes 30 feet long and 4 to 5 inches in diameter--were developed to filter out undesirable elements before the whey is dried to a powder for use in food manufacturing.
You know, we need better information and the ability to run computer models in near real-time so that we can give you better answers to say exactly whey there is warm conditions on the East Coast at North America at the moment.
应用推荐