Jaron Lanier takes this idea one step further in his new book, Who Owns The Future, where he argues that not only should we all own our own data, but it should all be monetized as well.

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These issue center around three issues, who owns the creative work, who controls the future ownership of the creative work, and what are the tax implications of the creative work.

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Instead of focusing on who owns the moon, the international community needs find ways to incentivize future business activity on the moon by guaranteeing that rights to land and resources will not be preempted by competing interests, said Hertzfeld.

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Serum has no assured orders for the vaccine from the government so far, but billionaire Cyrus Poonawalla, who owns the firm, which is located in Pune, has decided to set up a manufacturing facility in anticipation of future demand--and, hopefully, windfall profits (See "Booster Shot").

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