When you complete your profile or account information for a social networking site, they ask for personal information such as your date of birth, address, phone number and even your hometown or place of birth.

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Or one that asked for your date of birth in one place and your age in another, and then required you to sign your name over and over again (and also print it out each time)?

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And that's why, through this law, we will strengthen the protections against crimes based on the color of your skin, the faith in your heart, or the place of your birth.

WHITEHOUSE: President Obama Commemorates Enactment of Hate Crimes Prevention Act | The White House

Not just your name and address and place of birth but your image, signature, fingerprints - maybe even iris scans and a facial measurement template.

BBC: Cameron's data speech in full