例如,强生创建了BabyCenter,一家推广互补性乃至竞争性产品的独立媒体公司。
Johnson Johnson, for example, has created BabyCenter, a stand-alone media property that promotes complementary and even competitive products.
品牌权益;产品互补性;知觉契合度;延伸评价;共品牌。
Brand Equity; Product Complementarity; Perceived Fit; Extension Evaluation; Cobranding.
本文从产品知识基础的复杂性出发,根据其与组织知识领域的关系以及组织间知识的互补性划分出组织间知识互动方式。
Based on the complexity of knowledge base of products, this paper makes typology for inter-organizational knowledge interactions, which helps to discuss the IORs from the knowledge-based view.
面对这种市场的厂商给市场两边提供具有互补性的产品的时候,不仅需要考虑价格水平,还需要选择合适的价格结构。
The platform firms in two-sided market must choose not only a price level but also a befitting price structure considering interests of both sides.
从我们俩家公司的产品和品牌、技能和技术以及在范围广泛的产品市场上的领导地位来看,我们的涂料业务具有很强的互补性。
Our Coatings businesses complement each other very well in terms of our products and brands, skills and technology, and our leadership positions in a wide range of product markets.
从我们俩家公司的产品和品牌、技能和技术以及在范围广泛的产品市场上的领导地位来看,我们的涂料业务具有很强的互补性。
Our Coatings businesses complement each other very well in terms of our products and brands, skills and technology, and our leadership positions in a wide range of product markets.
应用推荐