Play may not be a hard sell to kids.
对于孩子们来说，玩耍并不是强人所难。
他们在强行推销。
But these plans may turn out to be a hard sell.
但是，这些计划可能很难有说服力。
Civil partnerships, enshrined in law in 2004, were a hard sell.
民事伴侣关系于2004年被载入法律，但是却很难说服人们接受它。
Vegas can be a hard sell to people who have the stereotypical casino view of it.
维加斯城对于脑中只有赌场的刻板印象的人来说，很难作为卖点。
Cons: Mechanical complexity; tiny engines are a hard sell in the U.S. market.
劣势：机械结构复杂；微型发动机在美国市场销路不好。
Nonetheless, Booz's leadership still faces a hard sell to get the deal passed.
然而，博思的领导阶层也面临着强行推销，使协议通过。
But so-called "performance hybrids" have been a hard sell to American consumers.
所谓的性能型混合动力在美国都比较难卖。
It will be a hard sell, but according to Ms Wang, "Five to ten years might do it."
这将是个很难有市场的主意，但据王女士的说法，“五到十年也许会有很好的效果。”
Sometimes it's a hard sell up front " What do you mean we have to use this framework?"
有时，这种规定难以推行“你的意思是我们必须使用这个框架？”
It does, however, suggests that god isn't going away, and that atheism will always be a hard sell.
然而，这的确表明：神灵不会消失，无神论也将总是难以推销。
Despite the united front at the G20 bash, multilateralism remains a hard sell when the time comes to stump up.
尽管在G20峰会上大家众志成城，但是真正到了要掏腰包的时候多边政策还是要靠硬性推销来实现。
And instead of a hard sell "buy this product" approach, you're getting attention by providing a valuable service.
而不是采用强硬推销“购买此产品”的方法，通过提供有价值的服务，你越来越引起重视。
And in poor countries, the high initial cost of WiMax devices compared with mobile phones will make it a hard sell, he says.
他说，在穷国，与手机相比，WiMax设备高昂的初装费使其难以打开销路。
Some of these theories, referencing animal sacrifices and God's wrath, can make for a hard sell for many in modern times.
有些诉诸于献祭或是神的震怒的理论，对于现代人则难以消受。
The lawmakers cautioned, however, that such a deal could be a hard sell, given the widespread opposition to Mr. Zelaya in Congress.
然而，议员们警告说，这样的交易对普遍反对塞拉亚先生的国会来说是很难达成的。
“It’s a hard sell, because atfirst it’s obvious it won’t work, ” he said. “But my hope is that this is so simple they will have to put it in their portfolio to explore.”
他表示：“这让人有点难以接受，因为在开始这种方法行不通，但是，我认为，大家将不得不把它作为探索的领域之一，这太简单了。”
Given that our brains seem hard-wired to remember singular tragedy over incremental success, it's a hard sell to convince anyone that the past 10 years are worthy of praise.
就算我们的脑袋是木头做的，只记得住那些超越累积成就的巨大灾难，也很难让人相信过去10年值得褒奖。
Peter Thorne, a climatologist at the Co-operative Institute for Climate and Satellites, in North Carolina, describes it as "quite a hard sell in periods that are data sparse".
北卡罗来纳州的卫星气象合作机构的气象学家PeterThorne说：“在数据稀少的时间段中，这种研究结果很难让人信服。”
He acknowledges that such an approach might be a hard sell in the enterprise, but states that it “more closely maps onto the reality of the way businesses operate and interoperate”.
他承认这样一种方法可能很难在企业内推广，但是又表示它“更紧密地映射到了业务操作和互操作的实际发生方式”。
The lack of data leaves prospective buyers at loss when faced with a hard sell from buyers -- and may keep the developers, themselves, from sensing the extent of their overbuilding.
数据的匮乏会令可能的买家在遇到花言巧语的推销时上当，也会令开发商自己无从了解供大于求的程度。
I wanted a cheap car without a lot of extras. But the salesman gave me a hard sell so I ended up with stuff I didn't need, like leather seats, a sun roof and a lot of other things.
我本来只想买一辆没什么额外设备的廉价车，可那个推销员软磨硬泡让我买下了皮座椅、天窗之类那些并不必需的设备。 什么原因迫使他多花钱买这些装置的呢?那得归究于推销员的强行推销手段了。所以这儿hard sell意思就是“强行推销”，也就是硬让别人买东西。
1：I wanted a cheap car without a lot of extras. But the salesman gave me a hard sell so I ended up with stuff I didn't need, like leather seats, a sun roof and a lot of other things.
大家都听懂了吗?他原来只想要一辆没什么额外设备的廉价车，但是结果却买下了皮座椅、天窗之类那些并不必需的设备。 什么原因迫使他多花钱买这些装置的呢?那得归究于推销员的强行推销手段了。所以这儿hard sell意思就是“强行推销”，也就是硬让别人买东西。
Equally candidly, many bosses admit that the crisis is giving them a chance to restructure their firms in ways that they should have done before, but found a hard sell when things were going well.
这是个痛苦的抉择，同样坦率地说，许多老板承认，这场危机使他们有机会对其企业进行以前应该做的调整，从前事情进展顺利的时候,调整曾很难被接受。
A key decision required of advertising managers is whether a "hard-sell" or "soft-sell" strategy is appropriate for a specific target market.
广告经理关键要决定到底是“硬销售”还是“软销售”策略适合特定的目标市场。
A key decision required of advertising managers is whether a "hard-sell" or "soft-sell" strategy is appropriate for a specific target market.
广告经理关键要决定到底是“硬销售”还是“软销售”策略适合特定的目标市场。
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