This paper aims to conduct a theoretical analysis on the use of hedges in advertisement from the perspective of adaptation to the psychological motivations.
本文从顺应论的角度,对广告语中的模糊语言进行了理论探讨,从诸多方面阐释了广告语中模糊用语对消费者心理规约的顺应。
This paper aims to conduct a theoretical analysis on the use of hedges in advertisement from the perspective of adaptation to the psychological motivations.
本文从顺应论的角度,对广告语中的模糊语言进行了理论探讨,从诸多方面阐释了广告语中模糊用语对消费者心理规约的顺应。
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