• According to the psychological contract theory, this essay attempts to discuss the constructing media incentive mechanism at the new Angle of psychological contract.

    本文试图心理契约理论依据,从心理契约这一全新视角探讨媒介激励机制构建

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  • Although the theory of psychological contract originated from organizational behavioral research, there also exist psychological contracts in enterprise-customer marketing context.

    心理契约发轫组织行为学研究心理契约企业与顾客的营销情境中同样存在

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  • This thesis made a deep empirical research on the loyalty of hotel grass roots employees after the signing of a contract with hotel basing on the theory of psychological contract.

    本文主要从心理契约理论角度企业员工签订合同之后饭店基层员工忠诚问题进行深入实证研究

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  • Based on the game theory, our paper has carried out the research to the problems of self - executing to the firm 's psychological contract.

    心理契约问题近年越来越引起人们重视。本文对心理契约自我执行问题从博弈论的角度进行了深入的阐述。

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  • Based on the game theory, our paper has carried out the research to the problems of self - executing to the firm 's psychological contract.

    心理契约问题近年越来越引起人们重视。本文对心理契约自我执行问题从博弈论的角度进行了深入的阐述。

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