A new marketing concept-Integrated marketing Communication came into being.
新的营销理念:整合营销传播应运而生。
A large proportion of marketing communication concerns feedback to consumers.
大量的营销沟通都关注于消费者的反馈。
When making a sale, it is important to remember the AIDA marketing communication model.
销售的时候,记住AIDA的销售传播模式是重要的。
Ltd. Chapter V: Program Implementation of Integrated Marketing Communication in Heze Telecom co.
第四章菏泽电信公司整合营销传播方案设计。
For any successful marketing communication you need to get the message, market, media and moment right.
对于任何成功的营销沟通,你需要获得的信息,市场,媒体和力矩的权利。
Sales promotion, as an important marketing communication tool, can have great influence on brand building.
促销作为营销的一个重要市场沟通工具,对品牌塑造有很大的影响。
Third, Product concept and brand establishing depend on workable integration of marketing communication tools.
第三,产品概念和品牌建树有赖于对营销沟通手段的有效整合。
The paper, composed of three chapters, is focused upon the class homogeneity of differentiation marketing communication.
本文对差异化营销传播的类同质化现象的研究分成三大部分。
Product reviews are potentially an influential form of marketing communication, as well as a predictor of sales performance.
产品评论潜在影响力的营销传播形式,以及销售业绩的预测。
Hence the researcher has chosen a blend marketing communication (marketing) and e-commerce (technical) as an area of the research.
因此研究者选择将营销传播(营销)和电子商务(技术)混合作为一个研究领域。
One of the strongest supporters of concept of Integrated Marketing Communication or IMC was Professor Chen Gang at Peking University.
北京大学的陈刚教授是整合营销传播理论最有力的支持者之一。
The subject is just to study how to apply the theory of Integration Marketing Communication to the concrete enterprise — Ikang Company.
本文的选题正是研究如何将整合营销传播理论运用到具体的企业——爱康公司。
Brand management and marketing communication have become more important as contemporary education begins the transition of industrialization.
当代的教育已经开始向产业化转变,这其间品牌的管理以及营销传播,显得更为重要。
Which type of a brand, the marketing communication of a brand can affect to your preference and perception in order to change your purchase decision?
那类品牌的市场推广会影响你个人喜好及对该品牌的评价,因此进一步改变你的消费决定?
This essay will discuss the benefits and the drawbacks of using the Olympic Games as a global marketing communication tool and evaluate its effectiveness.
本文将讨论利用奥运会作为一个全球性的营销传播工具的好处和坏处,并评估其有效性。
A company must learn how to use an Integrated Marketing Communication to spread a relevant, coherent and consistent message about the brand and its products.
公司必须学会如何使用整合营销传播蔓延有关,连贯和一致的信息,品牌和产品。
The thesis clearly defined the concept of TV channel brand and creatively built the practical application frame of Incorporated Marketing Communication theory.
本文清晰地界定了电视频道品牌的概念,创造性地建立了整合营销传播理论应用于电视频道品牌的实践框架。
The firm's practices include Integrated Marketing Communication(IMC), Event Production & Management, Media Relationship Management and Visual Design Management.
我们所提供的服务,包括整合营销传播,活动创意及执行,媒体关系管理及视觉设计等。
So for marketers we need to consider if enterprises can really depend on social media networks to help them fulfill their branding and marketing communication goals?
对像我这样的营销人员要考虑,企业是否真正能够依靠社交媒体网络实现它们的营销传目标?
In the environment of advertising overflow, brand spokesperson, who can make brand individuation and humanness, has become an important means of marketing communication.
在这个广告泛滥的环境下,品牌代言人因其“名人效应”以及使品牌更加个性化和人性化等特征成为深受企业欢迎的营销传播手段。
The integrated marketing communication should center on consumers and try to realize the organic unity of information integration, method integration and process integration.
最后,新区的整合营销传播应以消费者为依归,在传播过程中实现营销信息的整合、营销手段的整合及营销过程的整合。
In this part, we focus on the competitive patterns, growth models, profiting models and their marketing communication models of the Internet enterprise in new media environment.
这一部分着重研究新媒体环境下,互联网企业的竞争格局、新兴互联网企业的成长盈利模式以及它们的营销传播模式。
The content of this article contains following three parts: the first part is that, the new media environment and its impact on the marketing communication of Internet enterprise.
本文主要研究内容分为以下三个部分:第一部分,新媒体环境及其对互联网企业营销传播的影响。
So we should integrate theories of marketing communication, make great efforts to develop the marketing on line and strengthen the combination between it and traditional marketing.
要运用整合营销传播理论,大力发展网络营销,加强网络营销与传统营销方式的结合。
Therefore, Brand communication should introduce the idea of Integrated Marketing Communication to promote its communication effect, which could help to create the ideal brand image.
因此,品牌传播应引入整合营销传播的理念,以此来提升品牌传播的效果,创造理想的品牌形象。
Therefore, Brand communication should introduce the idea of Integrated Marketing Communication to promote its communication effect, which could help to create the ideal brand image.
因此,品牌传播应引入整合营销传播的理念,以此来提升品牌传播的效果,创造理想的品牌形象。
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