Jordan also became known around the world for appearing in advertisements for companies including Nike,Gatorade and Coca-Cola.

VOA: special.2011.03.11

But this week, Tiger Woods appeared in a black-and-white television aid for sportswear maker Nike.

VOA: special.2010.04.10

Bill Bowerman also helped establish Nike,the tennis shoe company.

VOA: special.2010.06.08

Nike can take some credit for launching the career of Kenya's first and, so far,only winter Olympian.

VOA: standard.2010.01.22

He finished dead last. Nike dropped its African ski team experiment the next year.

VOA: standard.2010.01.22