The New Orleans Saints from Louisiana will play the Indianapolis Colts from Indiana in Super Bowl Forty-Four.

VOA: special.2010.02.05

Last year, about one hundred million people in the United States watched the Super Bowl.

VOA: special.2010.02.05

This year,Saints fans are especially excited to see their team playing in the Super Bowl.

VOA: special.2010.02.05

The team performed well all season and came within one game of Super Bowl competition.

VOA: special.2010.02.05

And they will enjoy the funny advertisements that are always broadcast during the Super Bowl.

VOA: special.2010.02.05

Madden has announced eleven Super Bowl games during his thirty-year broadcasting career.

VOA: special.2009.05.01

The Pittsburgh Steelers won the Super Bowl in the National Football League.

VOA: special.2009.07.13

He expects this Super Bowl to be an especially exciting one.

VOA: special.2010.02.05

The Super Bowl is historic for the New Orleans Saints.

VOA: special.2010.02.05

And so the Saints ended their storybook season by turning their first Super Bowl appearance into their first Super Bowl triumph.

VOA: standard.2010.02.08

"And the Super Bowl for decades has been the one time that you are actually interested in watching the ads.

VOA: standard.2010.01.27

The Pittsburgh Steelers made history when they won last February's National Football League Super Bowl game played in Tampa,Florida.

VOA: standard.2009.12.24

However,commercials for some of the products you might expect to see advertised in the Super Bowl will be missing this year.

VOA: standard.2010.01.27

"Two-thirds of the respondents remembered their favorite brand advertiser from last year's Super Bowl, but only 39 percent recalled the winning team,".

VOA: standard.2010.01.27

Last year's Super Bowl telecast included a record 45 minutes and five seconds of air time for commercials.

VOA: standard.2010.01.27

"And that's what makes the commercials and the opportunity to advertise on the Super Bowl so special.

VOA: standard.2010.01.27

Brian Sharples, CEO and founder of HomeAway explains why his company decidedto invest in Super Bowl advertising.

VOA: standard.2010.01.27

Garson was born in the United States and grew up playing football not far from the Miami stadium hosting this year's Super Bowl.

VOA: standard.2010.02.04

"There are so many ways to view Super Bowl ads on the web following the Super Bowl,".

VOA: standard.2010.01.27

As some advertisers abandon Super Bowl ads for new media campaigns, newcomers and smaller companies take their places to advertise on the big game.

VOA: standard.2010.01.27

But the biggest Super Bowl advertiser is not a carmaker or beer or fast food sponsor.

VOA: standard.2010.01.27

Another unique feature of advertising on the Super Bowl is that even many who are not football fans, tune in just to watch the commercials.

VOA: standard.2010.01.27

The lead up to Sunday's Super Bowl is a frenzy of media attention on the top two teams, the Indianapolis Colts and the New Orleans Saints.

VOA: standard.2010.02.04

Video game company Electronic Arts, the U.S.Census Bureau and vacation rental company HomeAway are among those buying Super Bowl commercials for the first time in 2010.

VOA: standard.2010.01.27

A substantial amount of time and resources are committed to a Super Bowl ad,".

VOA: standard.2010.01.27

A huge number of people who say they are going to watch the Super Bowl also plan to re-watch the ads online after the game is over."

VOA: standard.2010.01.27

Even people who do not care about . American-style football often watch the Super Bowl, with an estimated worldwide audience this year of around one billion people.

VOA: standard.2010.01.27

So for a company that is just launching, or launching a new product line, or is making a big company shift, the Super Bowl offers a unique platform."

VOA: standard.2010.01.27