Firms that do that are, in practice, however, the minority and most mutual funds have some gimmick or some special-- they claim to be beating the market not forming the optimal portfolio.

然而实际上,这么做的公司很少,大部分共同基金都会耍些花招,或有一些特别的...,他们强调他们的收益率将强于市场平均水平,而非建立最佳投资组合

耶鲁公开课 - 金融市场课程节选

Here's the gimmick.

这些问题其实暗藏玄机。

耶鲁公开课 - 心理学导论课程节选