• So, if somebody pokes you with a stick and you say, "Ouch," because it hurts, the poking and the "Ouch" is an unconditioned stimulus causing an unconditioned response.

    如果有人用棍子戳你,你会因为疼而叫出来,戳的动作和你的喊叫“,这就是无条件刺激引起了无条件反射。

    耶鲁公开课 - 心理学导论课程节选

  • He got talented, respected members of the community who people admired to become life insurance salesmen and he had to pay them enough so that they would stick with the job; then it finally worked.

    他将社区中那些具有天赋且受人欢迎的人,聘为寿险推销员,并且通过高薪来激励他们坚守岗位,这个策略最终成功了

    耶鲁公开课 - 金融市场课程节选

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