Surprisingly, psychology has, until now, paid little attention to what makes for an effective apology.
让人吃惊的是，直到现在，心理学对怎样做出一个有效的道歉关注得极少。
A glass of plain cool water is surprisingly highly effective.
一杯白凉开具有的大的令人惊奇的效果。
The pricey procedure is no more effective and carries surprisingly big risks, a study found.
但一项研究发现这个昂贵的手段不仅没有什么效果，而危险性却相当高。
The pricey procedure is no more effective and carries surprisingly big risks, a study found.
但一项研究发现这个昂贵的手段不仅没有什么效果，而危险性却相当高。
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