This paper summarizes the customer value theory, discusses the enlightenment of customer value theory to archives information service work.
本文概述了顾客价值理论，探讨了顾客价值理论对档案信息服务工作的启示。
Woodruff customer value theory associated with the user value and proposing the concept of user value in the development of product design.
然后分析了用户价值的构成、用户价值层级等相关理论，探究用户价值在产品开发中的运用。
Then the paper analyzes the characteristic of real estate product and the feasibility of applying customer value theory in the real estate industry.
然后分析了房地产产品的特性以及顾客价值理论在房地产行业应用的可行性。
In the third part of this article is mainly based on customer value theory as a guide, combined with the inherent characteristics of CBA venue to establish evaluation index system.
在本文的第三部分，主要是以顾客价值理论为指导，结合CBA赛场的自身特点来建立评价指标体系。
When planning and implementing shopping coupon promotion, the malls should optimize marketing program under the direction of Customer Delivered Value theory.
商场在策划和实施返券促销活动时，应当以顾客让渡价值理论为指导，对营销方案进行优化。
However, the satisfaction theory in the field of applied research CBA few, especially the customer value as a starting point to study almost in a blank.
然而，满意度理论在CBA领域的应用研究甚少，特别是将顾客价值作为切入点来研究几乎处于空白。
Philip Kotler put forward the theory, "Customer Transfer Value"which is the theoretical basis of maintaining the customers effectively.
菲利普·科特勒提出的“顾客让渡价值”理论，为企业在后经济时代维系顾客关系的有效性提供了理论基础。
This paper analyses customer assets value comprehensively and deeply according to "customer role" theory. It presents that the cornerstone of customer value lies in customer relationships.
本文结合“顾客角色”定位理论，对顾客资产价值进行了较为全面和深入的剖析，指出顾客资产价值的基石在于顾客关系。
In pursuit of the relative competitive advantage, people began to find new theories and research methods, and then the theory of customer perceived value is produced.
为了追求相对的竞争优势，人们开始致力于寻找新的理论和研究方法，顾客感知价值理论就是在这样的背景下产生的。
In this paper, the basic theory of customer value based on the customer care function and cost analysis.
本文以客户价值理论为基础，对客户所关心的功能和成本进行分析。
The theory foundations of Supply Chain Collaborative Service basing on customer value were revenue management and the theory of customer value, and the key to it was the measurement of customer value.
基于客户价值的供应链协同服务定价策略是以收益管理、客户价值理论为理论基础，其关键是对客户价值的测算。
In this article, the theory of product brand management and customer value is described briefly firstly which is being regarded as the Guiding ideology penetrating throughout the research.
本文首先对产品品牌管理与顾客价值理论作了简要概述，并以其为指导思想，贯穿论文研究的始终。
So, it is important to theory and application that research on competitive advantage of Passenger-Dedicated Lines Co. based on customer value.
所以，基于顾客价值的客运专线公司竞争优势研究具有重要的理论及现实意义。
This paper investigated the contents and characteristics of service product, basing on the literary research of brand theory and customer perceived value.
本文基于对品牌理论和顾客感知价值理论的文献研究，探讨了服务产品的内容与特点。
First, the marketing strategy of the electricity market Theory Marketing Center is a customer, how the core is to create value for customers, and strive to enhance customer satisfaction.
电力市场营销战略理论综述市场营销的中心是顾客，核心则在于如何为顾客创造价值，并努力提升顾客的满意。
METHODS: Theory of customer value management and customer value analysis were applied in combination with the actual situation of pharmaceutical enterprises.
方法：应用顾客价值管理和顾客价值分析理论，结合医药企业的实际情况进行分析。
Though many researches noted that core competence should math customer value, but the systematic theory of the match mechanism doesn't appears till now.
虽然很多研究都提到了顾客价值应当与企业的核心竞争力相匹配，但是系统阐述这种匹配机制的研究尚未出现。
However, many enterprises currently neglect this work and customer life cycle value assessing model is difficult to be used in practice, though perfect in theory.
目前企业在这方面的工作有很大的不足，而且现有的客户生命周期价值评价体系虽然在理论上可以实现对客户资源价值的评价，但实际操作困难。
This article, based on the theory of the source of competitive advantage and customer value, analyzed how to obtain or improve competitive advantage.
本文综合运用多种分析方法，依据企业竞争优势和顾客价值等相关理论，对基于顾客价值构建竞争优势的问题进行了研究。
This article, based on the theory of the source of competitive advantage and customer value, analyzed how to obtain or improve competitive advantage.
本文综合运用多种分析方法，依据企业竞争优势和顾客价值等相关理论，对基于顾客价值构建竞争优势的问题进行了研究。
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