IN his 1964 book “Understanding Media, ” Marshall McLuhan helped define the modern age with his phrase, “The medium is the message.”
著名传播学学者麦克卢汉在其1964年发表的《理解媒介》一书中，用“媒介即讯息”来预言未来的摩登年代。
Twitter underscores Marshall McLuhan's famous aphorism that the medium is the message — the idea that technological form shapes and determines the culture.
Twitter充分展现了马绍尔·麦克卢汉的名言：媒体即是信息——技术形式决定了文化。
They are very savvy in understanding which medium is most appropriate for the message and for the recipient, whether it’s a dinner invitation or asking someone out on a date.
它们对于哪种媒介（从信息和接收者考虑）是最合适的，是晚餐邀请还是约会邀约，显得十分精明老练。
But contrary to its usage as a content element, the image is used in web design as a medium to communicate a message to the user in order to create a certain context for the real content.
与案例1中的设计思想不同，这里照片是用来传达某种信息，为真正的内容创造上下文。
But contrary to its usage as a content element, the image is used in web design as a medium to communicate a message to the user in order to create a certain context for the real content.
与案例1中的设计思想不同，这里照片是用来传达某种信息，为真正的内容创造上下文。
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