Why doesn’t Apple, a company so irritatingly up to date in its products and marketing, update its worldview when it comes to sales?
为什么苹果公司，一个在产品生产和市场营销上如此紧跟潮流的公司，在销售时却不肯更新它的视野呢？
"When it comes down to it, Apple wants to sell more devices, they are a hardware company," he said.
他说：“不过归根结底，苹果是个硬件厂商，他们总想卖出更多的产品。”
Even if you’re not currently troubleshooting a Mac or iOS device, this is information that is useful to have in one place, both for you and for Apple, when it comes time to call the Support line.
即使你现在的苹果电脑或iOS设备没问题，当你需要拔打服务热线时，这些信息无论对你还是苹果，都是有用的。
But when it comes to tablets, operating systems and applications may become even more important differentiators-just as software became a huge advantage for Apple with the iPhone.
谈到平板电脑，操作系统和应用程序比硬件更为重要——就像iPhone上丰富的应用程序成为其一大优势。如果没有应用程序的支持，再高级的平板电脑也只是摆设。
If Apple has improved on Siri's technology even further in the past year, it may put the company in a league of its own when it comes to voice-controlled services on mobile devices.
如果苹果在过去一年中进一步提升了Siri的技术，它可能在移动设备的语音控制服务方面独树一帜。
When it comes to the iPhone 3GS and the iPhone 3.0 update, however, it looks like Apple might actually have understated some of the speed gains it advertised.
然而，就iPhone3GS和iPhone 3.0更新来说，他们对速度的宣传似乎有些含蓄了。
The bottom line is that no one outside these companies knows anything officially, but I would guess that Apple knows it has to control its own destiny when it comes to cloud infrastructure.
归根结底的问题是，除了这些公司，外界没有得到任何官方的消息，但据我猜测，苹果公司很清楚，对于云基础设施，公司必须将命运掌握在自己手中。
When it comes to mobile specifically, there are more than 200 app stores in China while there are just two major app stores - Google and Apple - in the States.
尤其是移动端，在中国有超过200个应用程序商店，而在美国，只有两个主要的应用程序商店——谷歌和苹果。
When it comes to targets for looters, books are losing out to high-end jeans and Apple-made gadgets.
作为抢劫者的目标，书籍远不如高档牛仔裤和苹果制造的各种小玩意儿。
When it comes to targets for looters, books are losing out to high-end jeans and Apple-made gadgets.
作为抢劫者的目标，书籍远不如高档牛仔裤和苹果制造的各种小玩意儿。
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