营销战略管理已经成为在激烈的竞争环境中取胜的关键。
So, in the competition environment, marketing strategy management has became the key to get victory.
首先，作者对旅游接待业营销战略管理的相关文献进行简单回顾。
Firstly, author simply reviews related literatures of sale strategic management in tourism reception industry.
对于DF集团加强市场营销战略管理、统一认识、提高市场运作效率，具有重要的推动作用。
It will give a great pushing effect for reinforcing DF Group's management strategy, improving its operating efficiency in the market.
因特网已经成为企业营销人员客户关系管理战略中的一个重要组成部分。
The Internet has become an integral component of the customer relationship management strategy for business marketers.
卡巴纳斯先生是一位经验丰富的销售经理与超过25年的经验，销售营销，战略规划和帐户管理。
Mr. Cabanas is a seasoned sales executive with over 25 years of experience in sales marketing, strategic planning and account management.
企业的战略管理和营销方式亦应变革，改变传统的你死我活的“价格战”，开辟新的市场空间，开创新的产业形态。
Enterprise's strategic management and the marketing way also should be changed, not the traditional "price war", but opening the new market space and founding the new industrial shape.
本文运用了管理学、营销学、品牌管理、战略管理、质量管理、银行信贷等理论对信用卡的市场营销情况进行了分析。
This article has analyzed the marketing status of credit card industry by employing the theories as management, marketing, brand management, strategic management and bank credit, etc.
资源战略包括建设医院信息系统，加强知识营销管理，从财务上支持以知识战略为核心的构建。
Resource strategy includes building the hospital information system, strengthen knowledge marketing management, support the construction of knowledge strategy as the core from financial affairs.
受过战略管理、市场营销、合同法、谈判技巧等方面的培训。
Preferable of having strategic management, marketing, contract law, negotiate skill, etc. training experience.
卡巴纳斯先生是一位经验丰富的销售经理与超过25年的经验，销售营销，战略规划和帐户管理。
Cabanas is a seasoned sales executive with over 25 years of experience in sales marketing, strategic planning and account management.
客户关系管理的原则就是不断实施营销战略以强化客户的忠诚度。
The principle behind CRM is that marketing strategies are continuously extended in order to strengthen customer loyalty.
在企业物流运作上，应渗透营销思想，按照营销战略加强物流管理。
Enterprise logistics operation should permeate marketing thought, enhancing logistics management by marketing strategy.
CI作为现代企业决胜市场的有效工具，是管理、营销、形象战略的综合整体。
As a effective tool to succeed in market competition, CI is an integration of strategy of management, marketing and image.
客户关系管理建立在以下原则的基础之上，即企业应该不断地扩展市场营销战略以加强客户的忠诚度。
Customer relationship management is based on the principle that marketing strategies should be continuously extended to strengthen customer loyalty.
本文对转型阶段资产管理公司的市场营销作出了一些战略性思考。
This essay gives some strategic thoughts on marketing plan of FAMC in transforming period.
并运用现代市场营销理论和企业战略管理理论对吉林石化公司所处宏观环境进行了分析。
And analyzing the macroscopic environment of Jilin Petrochemical Companywith modern market sale theoretical and enterprise strategic management theory.
首先，这一战略需要四个基本条件——资金，技术，管理和营销。
First, it is a strategic need four basic conditions, capital, technology, management and marketing.
通过建立合适的营销、人力资源管理和企业文化及组织结构等方面措施来实施企业战略。
Through the establishment of right marketing, human resource management, enterprise culture, organization structure and etc, enterprise strategy is carried into execution.
营销策略是企业实施战略计划的重要组成部分，是企业管理中重要的环节。
Marketing strategy is an important sector of the enterprise implementation of the strategic plan, as well as an important component in enterprise management.
同时，战略管理思想作为这一重心的管理平台，也已逐步渗透到营销、生产、财务和人力资源等各个职能领域。
At the same time, the thought of strategy management has gradually permeated every functional field of marketing, production, finance, human resources and so on.
重点对如何保证有效实施该战略，在公司市场营销、企业文化建设、客户管理等方面提出了一些具体实施策略的建议。
Focus on How to ensure the effective implementation of the strategy, the company marketing, enterprise culture, customer management, made some concrete implementation strategy recommendations.
以顾客价值理论补充并优化了企业协同营销战略，力图能够为企业管理理论最大限度发挥其效用提供启示。
Theoretical value added to customers and optimize the enterprise collaborative marketing strategy in a bid to enterprise management theory can maximize its effectiveness to provide inspiration.
内容涵盖了企业战略、市场营销、生产组织、财务管理等多门学科。
The course covers various subjects including enterprise strategy, marketing, manufacturing organization, financial management, etc.
竞争情报是企业核心竞争力的重要组成因素，在企业制定经营战略，市场营销，组织管理等方面起着非常重要的作用。
The competition information is the important component of the core competition power. The competition information plays more important role in decision making, marketing, management and so on.
本人善于战略管理，市场营销，运营管理等方面的管理。
I am good at Strategic Management, Marketing and Operation Management, and Financial Management.
其二，以战略层面分析与作业层面分析相结合来完善营销成本管理内容；
Secondly, it emphasizes analyzing not only the activity cost driver but also the strategic cost driver.
房地产全程营销，是营销理念贯穿于房地产开发、经营、销售、管理全过程的一种企业战略。
The real estate marketing is an enterprise strategy in which the marketing idea is involved in the entire business process including real estate development and management.
鉴于上述情况，笔者尝试借鉴一种全新的成本管理方式——战略成本管理以解决营销成本管理存在的问题。
Accordingly, in this article, we use a whole new cost management method is called strategic cost management for dealing with the problems above.
鉴于上述情况，笔者尝试借鉴一种全新的成本管理方式——战略成本管理以解决营销成本管理存在的问题。
Accordingly, in this article, we use a whole new cost management method is called strategic cost management for dealing with the problems above.
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