This Duncker candle problem, as it is known, is considered a good test of creativity because it requires you to imagine something being used for a purpose quite different from its usual one.

众所周知，这个邓克尔蜡烛难题被认为是一个很好的创造力测试，因为它要求你想象出某物跟它通常用途大不相同的使用方法。

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Good riddance to the droves of hypesters, amplifiers and marketing managers that couldn’t stop themselves from slapping a $OA label on anything or one that recognized http or used an angle bracket.

驱散那些成群的炒作者、鼓吹者和市场经理，并不能阻止他们自己给任何东西、认识Http或使用尖括号的人上贴上$OA的标签。

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"The Social Network" is set to arrive in theaters in October, with a good chance of influencing popular opinion about the founder of one of the most-used web sites in the world.

“社交网络”将会在10月份登陆各大剧院，而且很可能会影响到大众对世界上最广泛被使用的网站之一创始者的看法。

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What was different between the decision-making process used for a good investment or purchase and the one used for a bad investment or purchase?

FORBES: Intelligent Investing

Football used to be a good one for how sales and marketing worked together, especially in BtoB markets.

FORBES: Why Marketing Is No Longer Like Football

No more fine print that you used to get families to take a deal that is not as good as the one they should have gotten.

WHITEHOUSE: President Obama Speaks on Helping Homeowners