品牌接触点（Brand Touch Point） 品牌接触点是指顾客有机会面对一个品牌讯息的情境。
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brand touch point
品牌接触点
以上为机器翻译结果，长、整句建议使用 人工翻译 。
Stellar brands make sure that every touch point is in keeping with their brand positioning.
FORBES: Checklist for a Great Brand.
The ability to stay consistently on message, execute flawlessly from one point of touch to the next, is the second critical step to brand success.
FORBES: Weigh In: Beyond 'Change,' What Should Be Obama's Next Slogan?
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