Broadcast TV networks are badgering cable systems for money because falling AD revenues are forcing them to find new sources of income.

电视公司会因广告收入的下降而被迫寻找新出路，从而纠缠于向有线电视公司收费。

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Pure gravy for Gemstar, since it kicks back just 15% of the ad revenues to the participating cable company.

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While the ad sales for the broadcasting networks will decline by 2%, cable networks will see a growth of 5% in their ad related revenues.

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