If you want a snack, eat baby carrots.

如果你想吃快餐，你可以吃小胡萝卜。

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Even if it is something silly like the fact that your toes look like baby carrots - write it down.

哪怕是一些傻事，比如你的脚趾头看起来像小胡萝卜，都可以写下来。

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Pack baby carrots, nuts, or dried fruit for a snack.

包装好一些小的胡萝卜、坚果或者干燥的果蔬制品作为零食。

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Buying organic baby carrots in bulk and packaging them into reusable cloth snack packs is more expensive AND takes longer than buying baby carrots wrapped in extra plastic that you can just grab and throw into a lunch box.

FORBES: Future Brand Superstars Will Align Consumer Values With Household Budgets

Instead of baby carrots as an antidote to junk food, Bolthouse Farms was positioned as the exact opposite.

FORBES: Bolthouse Farms Takes On Giant Frito-Lay By Selling Junk Food That's Good For You

Bolthouse had never marketed its baby carrots before.

FORBES: Bolthouse Farms Takes On Giant Frito-Lay By Selling Junk Food That's Good For You