They earn little or nothing from Internet search, which is bigger than either display or classified ads.

他们基本不从互联网搜索赚钱，而这却比显示性广告和分类广告丰厚。

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Especially in America, newspapers rely heavily on classified ads online and have fewer display ads, says Mr Crosbie.

特别是在美国，Mr Crosbie说，报纸公司都十分那依赖在线分类广告，并且还有一些显示性广告。

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They assumed they had a lock on local advertising to individuals with their papers' classified ad departments, and on major advertisers like auto manufacturers, auto dealers and movie distributors and theaters with their display ads.

FORBES: The accepted wisdom that the customer is king is all wrong.