consumer and advertising psychology
Applied Consumer Psychology 应用消费心理学 Consumer and Advertising Psychology 消费者及广告心理学 Understanding Consumer Psychology 解消费心理 ..
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In the advertising psychology course, psychology is foundation, while the consumer psychology is the key and social psychology is support.
构成广告心理学课程基础的是普通心理学、消费心理学和社会心理学。
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