（2）品牌认知度（perceived brand quality）：指受众对品牌在品质上的整体印 象。 （3）品牌联想度（brand association）：指透过品牌而产生的所有联想，是对产 品特征、消费...
基于42个网页-相关网页
构筑品牌资产的5大元素是：品牌忠诚（Brand Loyalty）、品牌知名度（Brand Awareness)、心目中的品质(Perceived Brand Quality)、品牌联想(Brand Association)和其他独有资产。
基于40个网页-相关网页
品牌名字的知晓度 (brand-name recognition) 认知的品牌质量 (perceived brand quality) 强烈的精神和感情联系 (strong mental and emotional associations) ..
基于28个网页-相关网页
Brand Perceived Quality 品牌感知质量
The article investigated the influence of brand, country of origin, price, service, consumers' knowledge and experience on their perceived quality.
本文探讨了品牌、产地、价格、服务及消费者的知识经验对消费者产品质量知觉的影响。
The results suggested that: 1) Brand , country of origin, service significantly influenced consumers' perceived quality.
结果表明：1、品牌、产地、服务对消费者的产品质量知觉有显著影响；
According to the result, perceived quality and brand association both affect brand equity of the news websites, nothing but brand association is a little unobvious comparatively.
研究结果发现，知觉品质、品牌联想皆对三家新闻网站品牌权益产生影响性，不过在品牌联想上的表现较差些。
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