Subjects covered include the marketing concept; market orientation; segmentation, targeting and positioning; the marketing mix; relationship marketing; and marketing metrics.
涉及的主题包括:营销理念,市场导向,市场细分、目标市场和市场定位,营销组合,关系营销以及营销度量。
The reason has great relationship with the marketing orientation and the Brand strategy.
究其原因,这跟韩剧的市场定位和品牌营销有极大关系。
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