This will be explained in the theories of social character, social unconsciousness, alienation, authority, morbid consumption and type of life.
这一点将通过弗洛姆的社会性格理论、社会无意识理论、异化理论、权威理论、病态消费理论和生活方式理论分别论述；
Merchandising right of character is a kind of new type right appearing in the modern social economic life.
虚拟角色商品化权是现代社会经济生活中出现的一种新型权利。
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