Or when Virgin Atlantic set a new standard in airtravel, offering manicures, massages and limo rides to the airport for first-class passengers and giving economy travelers seat-back entertainment systems with a choice of movies and videogames.
The International Civil Aviation Organisation (ICAO), the U.N. body that oversees airtravel recognizes facial recognition as its primary biometric standard, with iris and fingerprints accepted as the two optional identifiers.