Author Ernest Hemingway wrote about it in his 1920s novel, "The SunAlsoRises, " also published under the title, "Fiesta, " and crowds have poured in from around the globe ever since.
And he didn't get that kind of recognition for the ones you mentioned earlier on, which are his great masterpieces, TheSunAlsoRises, A Farewell to Arms and For Whom the Bell Tolls.