图曼和亚当斯著有《挑战型客户》（The Challenger Customer: Selling to the Hidden Influencer Who CanMultiply Your Results，与马修·迪克逊（Matthew Dixon）、帕特·斯班纳（Pat Spenner...
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the challenger customer
挑战者客户
以上为机器翻译结果，长、整句建议使用 人工翻译 。
My colleagues here at CEB, Matt Dixon and Brent Adamson, have written extensively about commercial insight in a book that has taken the B2B sales and marketing community by storm: The Challenger Sale: Taking Control of the Customer Conversation.
FORBES: Why You Should Create Disruption for Your Customer
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