This can let TV medium find the audience of be scattered, raise program viewing rate.
这可以让电视媒体找到失散的观众,提高节目收视率。
On the other hand, sports industry enriches TV programs, helps to increase the viewing rate and propels to increase TV economic benefits.
同时,体育产业也为电视媒体提供了丰富的传播内容,提高了电视的收视率,带动了电视媒介经济效益的增长;
How to uphold their moral pursuit while properly handling the relationship between viewing rate and social responsibility is an issue that TV media must deal with seriously.
如何在纷繁复杂的商品社会中把握自己的道德取向,正确处理收视率和社会责任的关系,这是电视媒体必须下功夫去研究解决的问题。
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