Next time you are watching your pet fish from outside the tank, perhaps you should feel close to them—they may remember who you are.

下次当你在鱼缸外观察你的宠物鱼时，也许你应该感到它们跟你很亲近——因为它们可能会记得你是谁。

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Once you understand who the stakeholders are, the next step is to establish their needs.

一旦你明白谁是项目干系人，下一步是要了解他们的需求。

youdao

Now that you have shown your audience that you are a sensible person who shares their values and beliefs, the next step is to clearly state the specific purpose of your speech.

现在你已经向听众表明你是一个明智的人，与他们有共同的价值和信仰，下一步应当清楚地阐明你演讲的具体目的。

youdao

So for those of you who are nerdy enough to understand the next sentence let me just say it.

对那些已经听烦了的同学,我想先说明这点

耶鲁公开课 - 博弈论课程节选

For those of you who are on the run from the FBI, your Visa has run out, or you're sitting next to your ex-girlfriend, now would be a good time to put a paper bag over your head.

被FBI通缉的,签证失效的,还有前女友就坐在旁边的,赶快找个纸袋子把脸给蒙上

耶鲁公开课 - 博弈论课程节选

But I just want to say good luck to those who are going to be back next year, to those of you who are moving on the wider stage.

WHITEHOUSE: President Obama Greets the Gators

Contextual is about technology that knows who you are, where you are, and what you may want to do next not where you were yesterday and what you have already done.

FORBES: Why Can't Contextual Ads Be Contextual?

Today, it is more about having a deep bench--telling your stakeholders that you care about more than just the next sale, and having partners who are willing to take a charge--that earns you the momentum that can turn the game in your favor for good.

FORBES