...创意、推广策略、公关活动、媒介策略等 PART2-1 品牌互动整合策略 PART2-2 我们的策略原理 口碑营销（Word of Mouth Marketing） 即病毒营销，通过购买者以口口相传的方式将商品的有关信息传递给购 买者的家人、朋友和在工作与生活中交往的人，从而促使其购买...
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换句话说Flying Pie玩的是“两断式”的强迫 口碑行销 ( word of mouth marketing )。第(_di)一断是一个同事或朋友存诉你你的名字在上面你就糊来了。
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Word of Mouth Marketing Association 口碑营销协会 ; 与口碑营销协会 ; 口碑行销协会
Internet Word of Mouth Marketing 口碑营销 ; 网络口碑营销
The Secrets of Word-of-Mouth Marketing 口碑营销
Word-of-mouth Marketing System 口碑营销系统
Product involvement moderates the negative relationship between the knowledge-sharing subject and the perceived risk positively. The conlusion will provide implication for corporation to conduct effective word of mouth marketing and crisis public relations in virtual communities.
该结论为企业在虚拟社区进行有效的口碑营销及危机公关提供决策支持。
参考来源 - 虚拟社区知识共享主体对首购意愿的作用机理研究·2,447,543篇论文数据，部分数据来源于NoteExpress
Craigslist is also one of the earliest examples of a site built through word of mouth marketing.
而且Craigslist是最早的通过口碑营销成功进行推广的网站之一。
First, I think it is important to distinguish between word of mouth marketing and viral distribution.
首先，我应该向大家解释一下口头营销和病毒式营销的区别。
Finding a way to offer value while humanizing the business can lead to a stronger following and increased word of mouth marketing.
寻找一条出路，给客户提供价值，而人性化的业务则会带来更多的following，增加口碑营销。
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