In theory, being able to withdraw money from a pension scheme may persuade employees to contribute to it in the first place.

按理来说，能从退休金计划中取回资金应该可以劝说雇员最初存钱进去。

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Their stories augment the big story and in turn help continue to persuade employees of the necessity of embracing the initiative.

FORBES: Why Smart Leaders Need to Keep Selling Their Message

In a statement, Cupid, whose websites include cupid.com, benaughty.com, girlsdateforfree.com and flirt.com, said the company "does not employ members of staff to create fake profiles, impersonate users or use any other dubious practice to encourage customers to take out subscriptions or in order to retain existing customers, nor would the company condone, promote or persuade employees to do so".

BBC: Dating firm Cupid rejects 'fake profiles' allegations