杰克逊提出了“战略市场定位”(Strategic Market Positioning)的理论,即当一个企业在市场中不断扩张的时候,要将自身定 哈尔滨工业大学工商管理硕士学位论文 - 5 - 位到一个合适的位置,要避...
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For operators to provide a service platform for mobile location positioning equipment, mobile communications equipment manufacturer has become maintain and expand its market share a strategic tool.
为运营商提供一套实用的移动位置定位服务平台设备,已成为移动通信设备制造商保持和扩大其市场份额的一种战略手段。
By analysing industry, market, competitor, customer, we find out strategic positioning of strong brand, and we use optimum model of brand equity to build strong brand.
通过对行业、市场、竞争对手、消费者的分析得出建立强势品牌的战略定位,运用最优的品牌资产模型体系来打造强势品牌。
Then, considers market analysis, strategic positioning, scale planning, layout designing and economy benefit analysis, proposes the planning method to build a railway logistics center.
在此基础上,考虑市场分析、战略定位、规模设计、布局规划及经济效益分析等方面对铁路物流中心进行规划。
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