This paper aims to improve the quality of the transliteration of brand name through the empirical research on the transliteration of brand name under the guidance of Equivalence Principle.

本文以等原则的相关理论为框架，结合资料对商标音译进行实证研究，以期有助于提高商标音译的质量。

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Through making clear the essences of the research, this paper affirms the conceptions and relationships of research variables, constructs empirical research frame, and put forward eight hypotheses.

通过理清研究问题的本质，确认要研究的变量概念与相互关系，并建立实证研究框架，提出八项研究假设。

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So this dissertation explores the influencing mechanism of leadership behavior and organization commitment to organizational citizenship behavior through the method of empirical research.

所以，本文通过实证分析的方法来探究领导行为和组织承诺对组织公民权行为的影响机制。

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