冲动消费或冲动购买（impulse purchase or impulse buying）是一种购买产品或服务的非计划决定，临时发生于购买行为之前。有这种行为倾向的人被称为冲动购买者。研究发现情绪和感觉是冲动购买的决定性原因，消费者在看到商品或精心制作的促销信息后激发的。
... Planned Impulse Buying 动购买 ; 购买 Reminder Impulse Buying 冲动购买 Suggestion Impulse buying 冲动购买 ; 购买 ...
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1．纯粹式冲动购买（Pure Impulse Buying），冲动购买行为中最容易分辨的一种。消费者 往往是出于对商品的好奇或不了解而产生购买行为，以感性诉求为主，比较容易导致消费者...
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冲动购买品 impulse goods
瞬间冲动购买 spur of moment
纯粹冲动购买 Pure Impulse Purchase
冲动性购买 [贸易] impulse buying ; impulse shopping ; Impulsive buying ; Impulse Purchasing
冲动购买倾向 ImpulsiveBuyingTendency ; IBT ; Impulse buying tendency
冲动购买行为 Impulsive Buying Behavior
冲动购买的东西 a pig in a poke
冲动性购买倾向 Impulse Buying Tendency
冲动型购买 Impulse purchase
With the economic development, impulse buying behavior is considered a pervasive phenomenon in modern lifestyles and it has received increasing attention from marketing strategy researchers.
随着经济的不断发展,冲动购买行为成为现代生活中非常普遍现象,也是营销策略中的焦点。
参考来源 - 中韩大学生服装冲动购买行为比较研究·2,447,543篇论文数据，部分数据来源于NoteExpress
每当你有冲动购买非必需品时就把它记在表上。
If you have an impulse to buy something you don’t absolutely need, put it on a 30-day list.
你将慢慢人深思到这些冲动购买的东西里哪些是你需要的。
You will start to realize what of those impulsive shopping things you really want.
这次大会分享了增加冲动购买和利用群体心理刺激购买的机制。
It Shared mechanisms to increase impulse buying and get people "to buy more by playing on the herd instinct."
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