...in.com豆丁网 接受模型中涉及到两个主要的变量,感知易用性 (Perceived Ease Of Use,PEOU)和感知有用性(Perceived Usefulness,PU),更进一 步地,该理论指出,外部变量(External Variables)的影响通过这两个中间变量...
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对网站质量的测度可采用技术接受模型(TAM)的两个维度:感知有用性和感知易用性。
Website quality can be measured with two dimensions of TAM including perceived usefulness and perceived ease of use.
第二,在“技术特征”对“感知易用性”和“感知有用性”对“使用意愿”的影响作用上得出了与以往研究不同的结论。
Second, some different conclusions are obtained on the impacts of technology characteristics toward perceived ease of use and perceived ease usefulness toward behavioral intention.
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