The fees would also pay for several other proposals, and the FDA will ask for new fees to pay for the review of direct-to-consumer advertisements that run onTV.
Three TSR provisions to take effect Sept. 27 should significantly reduce the numbers of late-night TVadvertisements that promise a quick settlement for pennies on the dollar.
An additional round of TV, radio and print advertisements in districts represented by lawmakers who appear persuadable on the issue is set to begin Wednesday, said Andrea Miller, president of Naral Pro-Choice New York.
The brands can play a role not only on screen, but also off screen, with supplemental marketing efforts in the form of print and TVadvertisements as well as online and in-store promotions.