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The five most commonly used are probably these: inspiring the organization, setting a vision, teaching important lessons, defining culture and values, and explaining who you are and what you believe.
FORBES: How to Use Storytelling as a Leadership Tool
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And I always say it's better - the best thing in politics is to run as you who you are and things that you believe in and win.
NPR: Does Partisanship Have Its Place in Politics?
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He knew what it was like to be persecuted for who you are and what you believe.
WHITEHOUSE: Remarks by The President at the Tribal Nations Conference
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But the most charismatic, influential, and powerful body language will always be that which is totally congruent with who you are, what you stand for, and what you truly believe.
FORBES: What Exelon's CEO Didn't Say
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And you meet young people who are doing incredible work in disadvantaged communities because they believe in the American ideal and it should available for everybody.
WHITEHOUSE: President Obama Holds a Press Conference
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"I believe strongly that there is a shared and common purpose that we all hold very dear, regardless of who you are supporting at this time for the Democratic nominee as president, " she added.
CNN: Obama takes heat for skipping State of the Black Union
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Full disclosure: I spend a ton of time with my children, never travel, barely work and am a helicopter parent like you can't believe, and yet even I hired a baby nurse, because newborns are scary little aliens who look like you might smoosh them at any moment.
WSJ: Molly Jong-Fast on Growing Up With Erica Jong
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George Clooney, a kindly bank robber, breaks out of jail and into the life of Karen Cisco (Jennifer Lopez), who is, if you are prepared to believe it, a U.S. marshal.
NEWYORKER: Out of Sight
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If we do have a guest worker program as I've described to you that I support, then I believe you're going to find a lot of the people who are here illegally go home and come back into the country.
NPR: Senators Grassley, Brownback on Immigration Reform