In cities and towns across the region, there are Spanish-speaking restaurants, retailers and annual festivals.

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High profile annual festivals already achieve that goal.

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In Idaho and Nevada, many cities hold annual Basque festivals with traditional sporting contests weight-carrying, wood-chopping, sheep-hooking and pelota (similar to jai-alai in America) as well as dancing exhibitions, Basque-language Catholic masses and bread-baking contests.

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The city's annual summer festivals are not limited solely to the Bare Buns Run, and include Pride Week (early August), western Canada's largest gay pride parade, MusicFest Vancouver (two weeks early August), an international music festival that hosts a free city-centre outdoor stage, and the Bard on the Beach festival (June-September), which sees the work of Shakespeare performed beside the water in a cheerful series of red-and-white circus tents.

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Last week Finklestein was the keynote speaker at both Emory University and Fordham University during their weeklong annual anti-Israel hate festivals.

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Built in 1954 and once the largest open-air cinema in then Czechoslovakia, its reconstruction will pave the way for hosting such festivals as Cassovia, an annual international folkloric extravaganza running from 26 to 30 June 2013, which offers visitors the opportunity to learn traditional folk dancing, make typical Slovakian handicrafts and participate in a torchlight parade.

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Music festivals too, have become an annual fixture in and around Beijing.

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DiSalle said buyer consideration and opinion of Buick has doubled since 2011 among the 25, 000 attendees to the annual Buick Discovery Tour at food and wine festivals around the country.

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The annual celebration of the arts is now one of the biggest festivals of its kind in the UK alongside Edinburgh, Manchester and Brighton.

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