If I told you that the Apple iPad Mini was 7.2mm thin, would you be excited about it?
In addition, Verizon Wireless launched three tablets in the quarter: the Samsung Galaxy Tab 2, Apple iPad with Retina display and Apple iPad mini.
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During Q4, 2012 Gartner increased its annual forecast for media tablets by 149.5M units due to the success of the Apple iPad Mini and Google Nexus 7.
At the latest Apple product announcement, besides announcing the iPad mini Apple said that they were updating their Mac computer line-up as well.
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Apple made the iPad Mini with the same resolution as the iPad 2 and a much bigger display size.
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This may be the primary reason why Apple released the iPad Mini. iPad sales began to peak with the second-generation model.
We're really happy that Apple introduced the iPad mini, and we're awaiting the most recent numbers on how our publications are doing on that.
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The closest competitor in terms of size to Apple's iPad mini, the newest Samsung offering stands to become the largest tablet to include voice capability.
Similarly, Apple's iPad Mini was a response to rival, smaller tablet computers already on the market, adding to the impression Apple was following, not leading.
Being in a leadership position is uncomfortable for the company now run by Tim Cook, according to UBS, which in part could explain why Apple launched the iPad mini and is rumored to be working on a larger, 5- or 6-inch iPhone.
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The slower iPad sales was put down to consumers delaying purchases on rumours that Apple was launching an iPad Mini, which was unveiled on Tuesday.
And Apple smartly configured the iPad mini so regular iPad apps work without modification.
With the iPhone 5, updated iPad and the iPad mini Apple should experience a very strong December quarter.
Reception was just fine yesterday when Apple introduced a new iPad Mini Tablet and a modestly refined new iPad.
Amazon Kindle Fire and Google Nexus 7 showed up, which reset tablet expectations and drove Apple to introduce the iPad mini.
Well, that was some reception Apple received for the iPad Mini.
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Not only do they have to contend with Apple probably announcing the iPad Mini just before their event on October 29th (and potentially going on sale the week after) now they have to deal with a Google Android press event on the same day.
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This is going to keep the build cost of the iPad mini low for Apple, but it also means that developers will already be very comfortable with the architecture of the iPad mini.
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In either case, the iPad Mini provides Apple with millions of new sales opportunities.
With the iPad mini, Apple have released a device that has seriously bolstered their gaming credentials.
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And when Apple comes out with an iPad mini with a Retina display?
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With the release of the iPad mini, Apple is trying to caulk up the cracks in its iPad ecosystem.
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Less than one year later, Apple unveiled and released the iPad Mini.
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With the iPad Mini, Apple has entered the small tablets market.
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From a competitive stand point, the iPad Mini puts Apple one step ahead of Microsoft (MSFT) and its partners that include HP (HPQ), Nokia (NOK) and others.
Apple no doubt sees the iPad Mini as an opportunity to attract more consumers to a broader range of tablets and further enjoy the benefits of its ecosystem.
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Its survey of people who bought tablets as gifts showed that the Fire was the single top choice, although combining the iPad and the iPad mini gave Apple a bigger share.
In my harsh battery test, where I play videos back to back with the screen set at 75% and the Wi-Fi on to collect email, the iPad mini exceeded Apple's battery life claim of 10 hours and lasted 10 hours and 27 minutes.
But that is what Apple plans to do with the iPad Mini, rumors claim.
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