The difference was dramatic and, because the media is abuzz with commentary about body language, eye contact, succinctness, and assertiveness, I will confine my comments to only one aspect of preparation: facts.

FORBES: Debate II: Preparation Counts

Even though I was as ambitious as the rest, overt ambition or assertiveness was interpreted as aggressiveness.

FORBES: The Secret Art Of Negotiating: Take Your Ego Off The Table